Tools for founders who want to build a real brand—without blowing their entire budget.
Because let’s be honest: most founders aren’t struggling because their idea is bad.
They’re struggling because they’re building without a foundation.
MEET SABINA
For years, I watched founders try to piece their brands together with random Canva files, mismatched colors, no direction, and zero systems.
Not because they wanted to DIY forever—
but because they weren’t ready to hire a full studio yet.
Why The Founder Vault Works
Every template is built using the same strategy, design principles, and conversion frameworks we use inside Out Brand Them — adapted into simple, ready-to-use digital tools for founders.
Everything inside the Vault is created specifically for e-commerce brands: clean brand kits, Klaviyo-ready email layouts, Notion systems, and practical guides that match how real online brands grow.
Start with DIY tools, upgrade to bundles, and when you’re ready for full custom support, our studio can step in to build your Shopify site, email ecosystem, or brand identity from the ground up.
The Vault Ecosystem
Email templates, launch campaigns, and strategic assets built for Klaviyo + Canva so you can send better, cleaner, higher-converting emails without the guesswork.